LACK Magazine
0 25 mars 2011 | Non classé par theTrendyGirlTags : identite visuelle, lack, magazine, miklos kiss, typographie
A découvrir, un excellent travail de design produit, mais également de design graphique, d’identité et de typographie réalisé par le graphic designer hongrois Miklos Kiss basé à Budapest dans le cadre de la création du nouveau magazine hongrois « Lack » axé autour du monde de la mode, de la beauté et de la photos. A noter au passage, une mention toute particulière pour l’intéressante couverture conçue pour permettre de transporter le magazine à la manière d’un sac de boutique. Tous les détails en images dans la suite !
Plus de détails en images dans la galerie
LACK magazine – fashion, beauty, photo
New Hungarian fashion magazine cover design and cover bag idea and insight design, graphic design, and typography. I wanted to design a new progressive cover concept. By my opinion, most of the fashion magazines are boring, there’s always a photo and a name on it, but I wanted a more progressive and lively solution. I observed many times how the women hold the magazines in their hands and how often they get in inconvenient situations because they can’t hold the magazines in a more comfortable way. Furthermore, I noticed that moving people potentially represent the best commercial. This was the base of my idea to create a cover which resembles to a handbag. Women walk with it around more easily and it works like a live commercial. I’ve also placed the LACK logo according to this. The cover does not only resemble to a handbag by its shape, but also, every further issue will appear with a cloth sample, so the material would look similar too. Cover like a bag. Cover photo by Orsolya Hajas.
LACK magazine identity
I tried to visualize the “lack” on the typo, and I wanted to design a logotype, which is classic like VOGUE, or big, classic fashion brands, but fresh and playful. I wanted to separate the company’s logotype, and the magazine’s logotype, but at the same time keep them in sync… The magazine’s logo is just a simple LACK typo.
Credits & copyright Miklos Kiss
